Fashioning a New Path!
Iris Simpson, Mary Jo Appugliesi launched their exciting venture, Hello, COUTURE! in Spring 2018 intent on redefining modern couture, one amazing piece at a time.
Iris who is of Jamaican heritage and Mary Jo who is of Italian heritage both grew up in close tight knit families with strong values that focused on integrity, hard work and always doing your best. It is this that led them to have become best friends since meeting decades ago while studying fashion at what was then known as Ryerson Polytechnical Institute.
Mary Jo and Iris both attribute their love of fashion to the rich legacy of their mothers. Iris graduated in merchandising and went on to establish an incredible career in Canada’s fashion industry as a manager/buyer at Yves St Laurent, Creeds and Holt Renfrew before adapting her experience working and a stylist for the past 20 plus years. Mary Jo graduated in design, winning Ryerson’s prestigious and coveted designer of the year award and established herself as highly successful custom designer based in Toronto and Fort Lauderdale over the past 3 decades. With Mary Jo mother to 4 daughters and 2 grandsons and Iris mother to a son they both enjoy very busy lives, but still make time to pursue their passion which combined with, their considerable experience in fashion has brought them together to source and design the perfect clothing items and accessories – some vintage, some repurposed some new.
Mary Jo and Iris care deeply about the environment and are committed to” reduce, reuse, refashion” with Hello, COUTURE!
They both strongly belief that “‘age is an attitude” their designs and finds are for everyone and every age.
All unique and with a bit of an edge.